January 2026 Stockist Newsletter

Jan 15
4 min read

Supporting the Barefoot Journey Together

As we welcome 2026, we want to begin with a heartfelt thank you to our global Scootboot Stockist community.

Around the world, more horse owners are asking better questions about hoof health, movement, comfort, and long-term soundness.

The barefoot movement continues to grow, not as a trend, but as a thoughtful shift toward education, choice, and horse-first decision-making.

These conversations matter.

Your guidance, patience, and experience help riders feel confident rather than overwhelmed and that support is often what makes the difference between uncertainty and success.

In 2026, our focus is on empowering education at every level. From seasoned competitors, and especially young riders, education builds confidence, compassion, and good horsemanship habits that last a lifetime.

When young riders learn to understand hooves, movement, and comfort early, they become thoughtful advocates for their horses and leaders of the future barefoot community.

As Stockists, you play a powerful role:

Helping customers understand why barefoot support matters
Encouraging patience during transitions
Creating safe, positive learning environments for riders of all ages

This year isn’t about convincing, it’s about informing, supporting, and walking alongside customers on their journey. Conversations, honest advice, and shared wins build trust and trust builds long-term relationships.

Wherever 2026 takes you, together, we are helping shape a more informed, compassionate, and horse-focused future.

Here’s to a year of learning, confidence, and sound horses together.

Update Your Branding & Receive Store Credit

At Scootboot, our brand has continued to evolve alongside the global growth of the barefoot movement and the expanding Scootboot community.

Our global rebrand officially launched at the end of 2024, with many Stockists updating their branding throughout 2025.

In 2026, we’re completing this transition across our entire Stockist network, ensuring consistent, clear, and professional representation of Scootboot worldwide.

What’s New

To make this process as simple as possible, we’ve released an updated Branding Pack that includes:

Correct and current Scootboot imagery
Approved naming conventions
Updated product descriptions
Assets designed to support both websites and social media

These tools ensure your customers receive accurate, aligned messaging whether they’re discovering Scootboot online or in-store.

Branding Pack

Thank You for Your Support

We know these updates take time, and we truly appreciate the care and effort you put into representing the Scootboot brand.

To say thank you, we’re offering store credit rewards once your branding updates are complete using the latest Branding Pack.

What you’ll receive:

$50 / €50 store credit for completing the core branding updates
Early Bird Bonus: + $20 / €20 when updates are completed by 31 March 2026
Excellence Bonus: + $20 / €20 for updating your Google Business profile and Facebook / Instagram Shop

That’s up to 90 / €90 in total store credit as our way of thanking you for helping keep Scootboot looking its best everywhere your customers find you.

Once your updates are complete, please submit your details below so we can review your updates and apply your store credit.

Submit

Why This Matters

Aligned branding helps:

Build customer trust
Reduce confusion around product naming and positioning
Support education around barefoot hoof care
Strengthen Scootboot’s presence across all regions

Most importantly, it makes your customer conversations easier and more confident.

Double-Check Your Orders for a Smoother Checkout Experience

To help keep orders moving smoothly and avoid unnecessary delays, we kindly ask all Stockists to take a moment to carefully review orders before completing checkout.

Double-checking your cart helps prevent unexpected changes or cancellations, which can slow down payment processing. If an order is cancelled after payment has been made, reimbursements can take 24–48 hours to clear and this may impact the timing of your next order.

If you’re using account credits, it’s especially important to confirm all details before submitting your order. Credits can only be applied through the standard checkout process, and unfortunately cannot be added manually after an order has been placed.

That extra moment spent reviewing your order helps streamline the process for everyone, ensuring your Scootboot order is processed promptly, your shelves stay stocked, and your customers stay happy.

Thank you for your attention and for helping us keep everything running smoothly.

Planning for a Strong Start to 2026

We have seen business growth already in many Stockists around the world who have utilised our loyalty program, ScootBooster.

We’ve run competitions, sent out newsletters, sponsored events and placed adverts promoting our good Stockists around the globe.

It works! Already we are seeing sales increasing as their customer base builds.

So as part of your New Year’s resolution, tell us what will help promote your business best and we’ll do it!

Learn More

How the Program Works

With ScootBooster, the more you grow, the more we give back. You can progress through Silver, Gold, and Diamond tiers, each stage unlocking:

Bigger and more flexible rewards
Enhanced marketing and promotional support
Event assistance and educational resources
Increased visibility and recognition across the Scootboot network
Access to partnership perks designed to help your business thrive

Visit the ScootBooster section in the Stockist Hub to explore your current status, understand what’s ahead, and discover just how much your hard work is paying off.

ScootBooster