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June 2025 Stockist Newsletter
- Jun 6
- 9 min read
Huge Response to Our New MultiPurpose Gaiters Before Retail Launch!
We’re absolutely thrilled to share the overwhelming response to our new MultiPurpose Gaiters and they haven’t even officially launched to the broader retail market yet!
After announcing their availability to our Stockist network, we’ve seen a surge in interest and pre-release orders. It’s clear these gaiters are set to become a customer favourite, offering both functional innovation and everyday practicality.
From early feedback, it’s not just their performance that’s making an impression—it’s also the excitement around their availability in Marine, our most popular Scootboot colour!
Stockist Exclusive: 30% Off for a Limited Time
To celebrate the launch and reward your early support, we’re offering all Stockists an exclusive 30% discount on MultiPurpose Gaiters from June 1st to June 15th.
Whether you're already seeing demand or just want to get ahead of the curve, this is the perfect time to stock up and maximise margins before the retail launch goes live.
Why These Gaiters Are a Game Changer
Designed to deliver comfort, protection, and versatility, the new MultiPurpose Gaiters have been engineered to:
Fit all Scootboot models (Classic, Adjust, and TheraRide)
Provide added protection for the pastern and heel bulb area
Replace or supplement mud straps for extra security
Help prevent boot twisting and rubbing
Offer a snugger fit for horses with slightly smaller or dry hooves
Available Colours: Black and Marine
Material: Lightweight, premium, water-resistant microfiber
These gaiters mould effortlessly to the shape of the heel bulbs, offering a secure yet gentle fit that adapts with movement and moisture.
Whether used to:
Fill the gap between boot sizes
Help ease transitions from shoes to boots
Or simply add comfort for sensitive horses
…they are fast becoming one of our most adaptable and in-demand accessories to date.
Stockist Tip:
Early enthusiasts are already spreading the word, and demand is growing rapidly in both performance and pleasure riding circles.
Thank you to everyone who has already jumped on board, we can’t wait to see how these new gaiters support your customers and their horses.
Stockists, get ready...
We’ve been working on something behind the scenes that’s designed to do what no other hoof boot brand has done before, recognise your dedication, celebrate your success, and support your growth.
On 1 July 2025, we’re officially launching the ScootBooster Rewards Program, built exclusively for Scootboot Stockists.
This isn’t just another promotion. It’s a tailored support system that grows with your business and rewards your impact in the horse community. Whether you’re just getting started or leading your region, you’ll be rewarded for every step you take.
So, What’s Coming?
Progress through tiers: Silver, Gold, and Diamond—each unlocking new benefits
Choose your own rewards: From signage and store credit to event sponsorships and marketing support
Annual reset: Every Stockist starts fresh on 1 July each year, with new chances to grow and climb the tiers
No pressure, just recognition: You move at your own pace—rewards are tied to real progress, not sales targets
Why You’ll Want to Be Ready
Whether you're looking for more local visibility, help with event costs, or access to exclusive content partnerships, the ScootBooster program is your gateway to tailored, high-value rewards that support your business.
Think:
✔ Paid promotions
✔ Co-branded marketing assets
✔ Lead-gen tools
✔ Staff training resources
✔ Clinic support
✔ And much more
Save the Date: Launching 1 July 2025
We’ll be officially unveiling everything you need to know on July 1.
You’ll find out how to track your tier, submit your reward requests, and make the most of this exclusive Stockist-only initiative.
Keep an eye on your inbox for your ScootBooster Welcome Pack and Tier Tracker—coming soon.
Let’s Move Forward—Together
At Scootboot, we’re not just here to sell boots—we’re here to grow with you.
ScootBooster is our way of recognising the role you play in helping horses move freely, and helping businesses like yours thrive.
We’re proud to have you in our network.
And we can’t wait to celebrate the milestones ahead.
Gone Riding Mansfield
The High Country Hub for Barefoot Riders
In the heart of Victoria's High Country, Carmen, our Stockist Specialist had the pleasure of visiting Gone Riding , an independently owned equestrian store nestled in Mansfield.
It's not just a retail store—it's a vibrant centre for barefoot education, rider support, and community connection.
Gone Riding was established 14 years ago by Liz Siewart, a long-time endurance rider and equine diet therapist. Liz built the store from the ground up with one goal in mind: to provide riders with gear that supports healthy hooves, sound horses, and long miles. Today, her store caters to a wide variety of customers—from barefoot rehab clients and recreational trail riders to western performance competitors and high country trekkers. And at the heart of it all? Scootboots.
From Fitting to HoofWhat immediately stood out during the visit was the team’s deep knowledge and hands-on experience with our products. Every staff member not only sells Scootboots—they ride in them, fit them and believe in them. In fact, some customers travel up to two hours to have their horses fitted in person. The team sets up these fittings in the car park next to the Mansfield Visitor Information Centre, turning a simple boot appointment into a full-service hoof consultation.
They’re also actively collaborating with local barefoot trimmers, providing a seamless referral loop from trim to fit. Clients receive measuring guides, personalised support, and ongoing advice. For more complex cases, the team works closely with Scootboot HQ’s sizing team, ensuring every customer ends up with a boot that works.
The result? Very few returns and a high level of rider trust.
Boots in Action – and Honest FeedbackThe Scootboot Classic and Adjust models remain the top choices for their versatility and ease of use—especially for first-time boot users. The team shared strong positive feedback about the TheraRide, especially as a go-to for horses recovering from laminitis or transitioning back to light work. They’ve done a fantastic job educating their clients that TheraRide is a rehab and light-exercise solution, not a boot for heavy trail or performance riding.
A Community-Driven StoreGone Riding isn’t just a retail store. It’s a community resource, offering guidance, gear, and encouragement to riders at every level. Their clientele includes HRCAV members, endurance competitors, western riders, and barefoot rehab clients, as well as instructors and clinics using boots during training sessions.
One of the most exciting takeaways from the visit was the team's enthusiasm for growing awareness in western disciplines. They expressed strong interest in receiving more marketing materials and action footage of Scootboots in reining, cutting, and ranch work—particularly imagery that shows dynamic movements and pressure points under control. They also run their own newsletter and are eager to share these resources with their local VIP list to help promote boot use in their regional market.
What Stockists Can Learn from Gone RidingFor other Stockists around the world, Gone Riding is a brilliant example of what’s possible when product knowledge, genuine care, and community engagement come together. From creative solutions to common fit issues, to building trust with trimmers and offering hands-on fittings, Liz and her team have created a customer experience that’s both professional and personal.
Their merchandising is strong, their communication with clients is thoughtful, and their feedback to us is constructive and generous. Most importantly, they’re not just selling boots—they’re helping riders make better decisions for their horses.
As Scootboots continues to grow, it’s stockists like Gone Riding that remind us what this brand is really about: supporting horses, educating owners, and being there—on the ground and in the saddle—every step of the way.
Thank you, Liz and team.
We’re proud to have you in the Scootboot family.
Scoots Over Sliders?
Scootboots Are Leading the Way Especially at the 6666 Derby
As more Western riders seek out hoof protection that works both in and out of the arena, Scootboots continue to stand out—especially for one important reason:
They're the only hoof boots that can be fitted over sliders.
Whether your customers are reiners heading out for cross-training, horses in rehab, or owners just looking for a little extra protection during trailering or turnout, Scootboots offer an unmatched blend of flexibility, comfort, and performance—even when sliders are involved.
Fitting Scootboots Over Sliders – What You Need to Know
Fitting over sliders is slightly different to a barefoot fit due to the added bulk of the plate and nails. Here’s what we recommend:
Always size up one full size from the horse’s barefoot fit. For example, a horse that normally wears a size 0 will typically need a size 1 when wearing sliders. If the horse has not been fitted barefoot before, measure the shod hoof as usual—but allow for the extra width and height.
The boot should slide on easily and maintain its shape. If you’re forcing it or see distortion, it’s too small. A poor fit can cause overstretching, broken straps, and premature wear.
Classic vs. Adjust – Which Scootboot to Choose
The Scootboot Classic is our top recommendation for use over sliders, especially in the reining industry, where underrun heels and shallow angles are common. The Scootboot Classic’s lower-profile heel design offers a secure fit around the coronet without putting excess pressure on the bulbs.
For horses with higher heel bulbs, wider hooves, or significant asymmetry, the Scootboot Adjust provides a more flexible solution with its adjustable strap system—perfect for fine-tuning the fit or navigating more complex hoof shapes.
Why This Matters – Especially at the 6666 NRHA Derby
As we highlighted in last month’s update, Scootboots is proud to be a Gold Sponsor of the 2025 6666 NRHA Derby, one of the biggest events on the Western calendar, held this June in Oklahoma City.
Co-founder and Brand Ambassador Annette will be there in person, promoting Scootboots to the reining world and showing riders, trainers, and horse owners what makes our boots unique.
Here’s what your customers should know:
Scootboots are the only hoof boots that fit over sliders
Ideal for cross-training, trail riding, vet checks, and transport
Provide out-of-the-arena protection without compromising performance
This sponsorship gives Scootboots significant exposure in the Western performance market—and gives you, our stockists, a new opportunity to attract and support reining customers.
Attending the Derby? Visit the Scootboots Booth
If you’re attending the 6666 NRHA Derby, be sure to stop by our booth for product updates, western-fit resources, and face-to-face support.
And even if you're not in Oklahoma this June—make sure your customers know you stock the boot that’s making waves at one of the biggest Western events of the year.
Direct them to learn more:
Can’t Make It to the Derby? We’ve Got You Covered
If you're unable to attend in person, this topic is also covered in our official Scootboots Over Sliders video. It walks through the full fitting process, key model recommendations, and usage tips.
Here’s everything you need to know to support your customers confidently:
How Scootboots Are Supporting the Texas Mounted Police Posse
One of the most moving and inspiring parts of being involved with Scootboots is hearing how Scootboots are being used, not just for sport or trail—but to support real service horses doing meaningful work in their communities.
Earlier this month, we had the absolute pleasure of connecting with Marilyn Kinney from the Texas Mounted Police Posse. Based in The Woodlands, Texas, Marilyn and her fellow mounted volunteers have been serving their community for decades, patrolling festivals, supporting public safety, and showing up as proud representatives of horsemanship in uniform.
Their horses are more than partners, they’re team members. And many of them, including Marilyn’s own patrol horse Sonny (still proudly serving at age 27!), are now trying Scootboots as part of their regular work gear.
Memorial Weekend, Cowboy Boots... and Scootboots
Marilyn shared that several Posse members will be gathering for their annual ride at Train Robber Ranch, an equestrian destination nestled between Palestine and Rusk, Texas.
As part of their weekend, they’ll be:
Fitting Scootboots
Trialling the boots across a range of training obstacles
Participating in Equine Air Scenting exercises—an incredible initiative that combines mounted units with scent-based search work (yes, horses can scent-track!)
Marilyn’s passion for mounted service began in 1998 when she joined Alpha and Omega Mounted Security, and she’s remained in uniform ever since. One of the most touching moments in our exchange came when she shared a photo of her beloved patrol horse Clyde, taken at the Public Safety Awards in 2010. Clyde passed away in 2011—but Marilyn has continued to serve proudly with Sonny, who still takes his role seriously at age 27.
As she said so beautifully, “There’s something moving about being in uniform and on our horses.”
We couldn’t agree more.
At Scootboots, we’re honoured that our boots are trusted by units like the Texas Mounted Police Posse—not just for comfort and performance, but for real-life working applications. Whether it’s protecting hooves during patrol, providing grip during obstacle work, or simply keeping older service horses comfortable during long hours on duty, Scootboots are quietly doing their job alongside these incredible horses and their riders.
We can’t wait to see the photos from their Memorial Weekend ride—we know they’ll be something special.
To Marilyn, Sonny, and the entire Texas Posse: thank you for your service, your stories, and your trust.
It’s an honour to ride beside you, even from across the world.
Each month, Scootboot’s marketing team promotes our products across a range of platforms, from event sponsorships to magazine features. Here’s where you’ll find Scootboots in the spotlight this month:
Saddle Up - Canada
Grand Prix - France
Horsemans News - USA
Hoofbeats - Australia
May Roundup
Did you miss any updates in May?
6666 NRHA Derby: Expanding into the Reining Market
Are customers getting the right Scootboot option?
Scootboots Endurance sponsorship
The MultiPurpose Gaiter – A True Game Changer
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