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September 2025 Stockist Newsletter
- Sep 15
- 6 min read
Updated: Sep 16
Scootboot at the Reining Australia Nationals Tamworth 2025
Scootboot proudly attended the Reining Australia Nationals in Tamworth (Aug 4–9), one of the premier events on the western performance calendar.
Our presence was led by Mel Curtain, a valued member of the Scootboot Sizing Team, who did a fantastic job representing Scootboot throughout the week. Despite being in a quieter section of the arena, Mel’s adaptability, professionalism, and on-ground presence ensured strong engagement with riders and visitors.
Highlights from the event:
Brand Visibility: Our arena drag sponsorship gave us outstanding exposure, with banners on display every 6–7 riders. We also proudly sponsored a Buckle Feature Class, with Mel presenting the ribbons in front of a large audience.
Hands-On Engagement: Boot fittings and demos were held across the week, supported by Tyler Smith who kindly supplied a demo horse. Riders were able to see firsthand how Scootboots perform in the western arena.
Why this matters for you as a Stockist:
The event reinforced that Scootboots resonate strongly with amateur competitors, ranch riders, and working western participants. These riders are often looking for practical, durable, and affordable solutions. Scootboots fit perfectly into their needs. The exposure gained at Nationals helps build recognition that directly supports your conversations with western riders in-store.
Looking ahead:
We plan to attend again in 2026 with even stronger visibility. Each year builds momentum, and we’re excited to see the western market increasingly open to Scootboots.
A huge thank you to Mel, and all our Stockists for continuing to spread the word together, we’re making Scootboots the go-to choice across all disciplines.
Scootboot Stockist Product Development Survey
We’d love your input to help us create marketing assets that better serve your business and your supportive customers.
This short survey lets you tell us what you’d actually use in us to create in 2026.
How it works:
Rate each concept on a 1–5 scale (1 = Not at all likely to purchase; 5 = Very likely). It’ll take 3–4 minutes, and your feedback is much appreciated.
Have your say ….
Displays & In-Store Support
Flat-pack display for counter/in-aisle or event use
Hoof models with demo boot option (our hoof model fitted with your choice of Scootboot Classic, Adjust and TheraRide; straps only, no other accessories)
Front Strap colour sample set for customer demos
Accessories demonstration pack for fittings & staff training
Branding & Promo
Scootboot-branded packing tape
Scootboot-branded duct tape (for events, shipping, back-of-house branding)
Colour & Promotions
Ultra Violet Purple Front Straps
Seasonal Front Strap colour releases
You’ll also be asked to pick your #1 priority if we could only launch one of these, plus a space to add your own ideas.
Why your input matters
Helps us invest in the right tools that you’ll actually use
Improves customer experience at the counter and during fittings
Ensures stockists getfirst accessto the tools that support your business
How the Program Works
Progress Through Tiers
As your business grows, you’ll move through the Silver, Gold, and Diamond tiers. Each new level unlocks greater rewards and deeper partnership opportunities.
Choose Your Rewards
Each time you reach a new tier, you’ll be invited to select rewards designed to support your growth and reflect your goals.
Enjoy Ongoing Support
We work alongside you to deliver the rewards that will make the biggest impact for your business and your customers.
Advance at Your Own Pace
There are no deadlines or sales pressure, just recognition of your dedication and success as it happens.
Scootboot pays for all reward activity, either through direct payment to third-party providers (such as magazine publishers or printers), or by reimbursing Stockists for approved partial event payments via invoice (labelled as “Event Participation Costs”).
All reward spend must align with the deliverables outlined in your ScootBooster proposal. Unused rewards expire at the end of the program year and cannot be carried forward. Scootboot reserves the right to adjust allocations where needed.
Don’t Delay !
Have you received your ScootBooster survey in your inbox?
If so, don’t delay!
Your feedback is incredibly important and helps us ensure the program is working for you, our valued Stockist.
Already received your survey?
Please take a few quick minutes to fill it out and hit send.
Your responses help us shape rewards, resources, and improvements that directly support your business.
Received a follow-up email?
Some of you may have been asked for a few more details to complete your request and we’d love to have those back as soon as possible so we can finalise your status and benefits.
The sooner we receive your input, the sooner we can activate your ScootBooster tier benefits !
If you’re unsure or need your email re-sent, just reach out, we’re here to help.
Let’s keep boosting together!
How to Redeem Your Rewards
When you reach a new tier, we’ll send you a personalised ScootBooster proposal.
Fill in the official selection form provided with your tier welcome email.
Share any requested files (e.g. logos in vector format) so we can create your materials.
Our marketing team will confirm what’s included and begin implementation!
Most rewards are fulfilled within 4–6 weeks but may be scheduled over 12 months to align with campaign opportunities.
Bronze
Spend: $0 – $35,999 AUD
Reward: No reward available at this tier
Silver
Spend: $36,000 – $179,999 AUD
Reward: $3,000 AUD
(€1,600 or $1,900 USD approx.)
Gold
Spend: $180,000 – $359,999 AUD
Reward: $6,000 AUD
(€3,300 or $3,900 USD approx.)
Diamond
Spend: $360,000+ AUD
Reward: $8,000 AUD (€4,400 or $5,270 USD approx.)
Currency & Spend Disclaimer:
ScootBooster reward eligibility is based on your net wholesale spend with Scootboot, calculated in Australian Dollars (AUD) between 1 July and 30 June each year. For international Stockists, currency conversions are calculated by the Scootboot team at the time your reward package is prepared and are subject to exchange rate fluctuations.
Stock Up for the Changing Season Get Ready for Spring Riding!
As the weather warms and the days grow longer in the Southern Hemisphere, riders everywhere are preparing to hit the trails.
Now is the perfect time to stock up on Scootboots and accessories to meet the seasonal demand.
Spring is also laminitic season, don’t forget to have Scootboot TheraRide on hand for horses transitioning out of shoes or needing rehabilitation support.
Check out our refreshed guide:
It’s a great resource to share with your customers who are making the switch this season.
Stay ahead of the curve
Make sure your stock levels are ready
Offer fit checks and advice to support horse owners this spring.
Get Winter Ready – Support Your Customers Through the Wet Season
As we head into the cooler, wetter months in the Northern Hemisphere, now is the time to make sure you're fully stocked to support horse owners through the seasonal challenges.
Wet conditions often mean:
Softer hooves and increased risk of hoof damage
Mud and slippery terrain, making secure hoof protection essential
Higher risk of abscesses or thrush, especially for horses transitioning out of shoes
Scootboots are ideal for wet-weather riding and turnout, thanks to their lightweight build, exceptional drainage, and secure fit.
Many owners also turn to boots during winter to protect hooves when the ground is unpredictable.
Don’t forget to stock up on:
Scootboot Classic – our go-to all-rounder
Scootboot Adjust – for horses with high or low heels.
Scootboot TheraRide – especially helpful for abscess recovery or rehab during wetter months.
Accessories like Mud Straps and Gaiters for extra support in slippery or muddy conditions
Be ready for the seasonal shift and help your customers keep their horses comfortable and safe this winter.
Need help planning your winter stock? We’re happy to assist.
Each month, Scootboot’s marketing team promotes our products across a range of platforms, from event sponsorships to magazine features.
Here’s where you’ll find Scootboots in the spotlight this month:
AUSTRALIA - Horse Deals
USA - HCHA Chatter & AZ Horse Connection
CANADA - Saddle UP
UK - Farming & Country
France - Cheval & Grand Prix
September Roundup
Did you miss any updates in August?
Scootboost Joins Forces with Pony Australia - A perfect match in Values
Opening New Doors for Scootboots in Japan - Exploring Opportunities, Expanding Relationships & Supporting the Barefoot Movement Abroad
Stockist Story Shinsuke Kitagawa - Japan’s Barefoot Trailblazer
Reward Program - Welcome to ScootBooster
Don’t Delay - Have you received your ScootBooster survey in your inbox?
Scam Alert - How Email Spoofing Works and What You Can Do
Now Available- Second Edition Scootboot Product Guide
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