We have launched the “I love mules” global competition as part of our ramp-up to creating marketing collateral for the Enduro 4 & 5 launch. Share the campaign for your chance to win!
What Scoot Boot is offering
You have access to our "I love My Mule" marketing bundle. Use this to promote across all platforms, social media, online and in-person.
You have access to our “I Love My Mule” marketing bundle. Use this to promote across all platforms, social media, online and in-person.
Scoot Boot will pay the cost of providing two pairs of Scoot Enduros
Sizing - Will be provided by Scoot Boot or the Stockist named in the winning submission. Scoot Boot will cover reasonable sizing costs.
If one of your customers/followers wins, Scoot Boot will cover the reasonable costs of providing the winner with their prize.
In addition, your stockist business will be promoted as having the winning entrant and receive a Scoot Boot marketing package valued at $5,000 AUD plus a $1000 credit with us on your next order.
The competition runs throughout the month of June 2023, closing at midnight on 30 June 2023 AEST.
Scoot Boot has created marketing images for you to access.
Share across your social media, in-person, in stores and in your local community.
Scoot Boot will evaluate the competition entrants.
Scoot Boot will contact you if one of your customers/clients/followers is shortlisted.
How can you participate?
Share the ‘I Love My Mule’ artwork on your social media with the link to the entry form.
IMPORTANT - Tell entrants to name you. Entrants can tell us how they heard about the competition and name you as their stockist.
Full details of the competition are available on the Stockist Hub
How to build positive expectations
We take pride in the reputation our Scoot Boots have gained for their durability. However, it can sometimes cause disappointment when a customer believes their accessory should last the entire lifetime of their Scoot Boot.
The expected lifetime of our accessories will vary depending on their material and purpose. Our gaiters must be soft to protect against the possibility of rubbing. They will wear faster than the TPU of Scoots, likewise with our pads.
This does not have to be a negative for you. At the point of sale, let your customers know you’re available to provide all their Scoot accessories when they are ready for replacement. Finding out their riding discipline and how often they ride can give you an indication of the expected time a product will last.
Do you have a loyalty program for your customers? This can be an excellent option to promote to your customers to encourage their trust in you. We would love to hear if you have developed a unique loyalty program you are proud of or have any questions. stockist@scootboots.com
Fellow stockist advice
In last month's newsletter, we explored sizing and fitting services you can offer your customers. You can read it on the Hub here if you did not see it. The services you provide should add value to your business, and minimising pain points that can negatively impact your business is crucial. Australian stockist Kathryn Warwick shared an excellent story on the community page. The feedback from fellow stockists was terrific. We hope sharing this helps you when purchasing back second-hand Scoots. Read Kathryn’s great advice on the signs to look out for, which should help to minimise your risk . It is well worth the read. Thank you for sharing, Kathryn.
Thank you!
With deep appreciation and gratitude, we say goodbye to an outstanding Scoot team member, sizing specialist, and barefoot trimmer Julia. Julia has been the star of many helpful videos that have been used widely by Scoot enthusiasts. We wish Julia all the best with her future endeavors, enjoying more family time and continuing to provide barefoot services to the horses of Southern Tasmania. Scoot Boot has posted a lovely and fitting tribute to Julia on our social media page. We welcome you to comment if you would like. 🖤